What it takes to run an event
Whether you’re looking to re-engage with live events, try a hybrid event, or create a virtual event experience, the first question is where do I start? Organizing these types of events can be daunting, as they are loaded with details, require extensive planning time and effort, and often have high stakes for your organization.
Turn-Key Events creates worry-free and engaging live, hybrid, and virtual conferences and meetings for you and your attendees. Lauren Cramer, who spearheads Turn-Key, is a graduate of Cornell University's School of Hotel Administration and has more than 25 years of event planning experience. Turn-Key Events is by your side from initial concept development to the time your last attendee steps onto their flight home.
Services
For a one-stop resource, look to Turn-Key Events to produce remarkable conferences and meetings, whether for 10 or 1,000 people.
Platform research
Venue search and negotiation
Contract negotiations
Budgeting
Agenda planning
Registration assessment and setup
Live, virtual and hybrid event strategy and planning
Marketing strategy
Web site usability and review
Vendor relations
Onsite management
General guidance and counsel
Turn-Key Events attends to the nuts and bolts associated with events (the stuff that can drive you crazy). We manage all the details so you can focus on your business.
What others are saying
When you're planning an event, you'll be faced with a million questions—about food, AV, and countless other logistics. Lauren Cramer is the person who gets you answers. She is the reason I can fall asleep the night before our conferences.
Tenessa Gemelke, Brain Traffic
We could not have even started the journey towards a successful virtual 2021 TechCon without the help of Lauren Cramer of Turn-Key Events. Without her skill and expertise we would not have been able to pull off such a feat in the short time that we had. Lauren…thank you!
Frank Zimone, Society of Vacuum Coaters
Lauren has been an incredibly resource to us as we moved to doing an online event. The eye of an expert event planner when you’re trying something new has been incredibly valuable and we appreciate her help. If you’re looking for help with online or in-person events, we can’t say enough about Lauren Cramer and Turn-Key Events.
Andrew Seligsohn, Campus Compact
Events are a crucial part of our marketing strategy. Given the complexity of certain events and our growing event calendar, we have partnered with Lauren on several occasions over the past few years and she has become an indispensable resource to us. She has unparalleled experienced in contract negotiations and adheres fiercely to our budget. Her expertise extends well beyond logistical planning – her creativity and enthusiasm allows us to create truly memorable, productive events that consistently achieve our established goals. Lauren’s insightful guidance and rock-solid dependability give me the utmost confidence that our events with her will run flawlessly.
Sue Fontes, Rapid7
Lauren is organized, attentive, and efficient because she's got the workflow down pat. Without her focus on all the small details, my presentation wouldn't have come off as well as it did. From the first agreement to on the ground during my workshop, Lauren always made me feel like a VIP.
Nathan Curtis, EightShapes
About Lauren Cramer
Since 1991 Lauren has been involved in both social and corporate planning. Whether an exploratory wine or beer tasting, or a three-day conference for 800, Lauren’s energy, ideas, and skills have delivered hundreds of successful events.
Lauren’s experience, both in hotel management and corporate event planning, makes her an ideal choice to provide a 360-degree view of what goes into a meeting or conference. She’ll know just how to ensure you get the best deal with venues and that all your conference needs are met.
If you’re looking for a complete Turn-Key solution that will produce remarkable and stress-free events, you’ve come to the right place.
Resources
Event planners are known for check lists and templates. Here are a few that might be useful.
Videos on attendee journey mapping
When planning a virtual event, it's paramount to determine your goals and objectives along with understanding the attendee journey before you select your virtual platform or other tools. This video discusses what the attendee journey is, why it's important and how your goals and objectives effect the journey.
The attendee journey is the foundation when planning for a virtual conference. From the mapping process you’ll get a clearer picture of the necessary roles and tasks, determine the platforms tools and solutions needed, and communicate with others what a successful event looks like.
If you’re interested in reproducing and publishing any of these resources, please contact Lauren Cramer via the contact form.